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NIS PGPM with BBA

     
 

A good ’Degree’ has always been important; however, it is no longer good enough for pursuing a good career. Intense competition, constantly changing market dynamics, focus on ROI and many other factors have made companies focus a lot more on the quality of people they hire. Companies clearly are seeking individuals who not only understand the management fundamentals but also understand the business dynamics; people who are ’Market Ready’, possess right knowledge, skills, attitude and habits, factors that can make a difference for the companies.

Combining twin benefits of an industry aligned certification as well as the UGC recognized degree, NIS PGPM shapes students into ’Market Ready’ professionals. The certification- Graduate Program in Business Skills (GPBS), is delivered through a Unique Methodology that effectively equips the students with Good Knowledge, Refined Attitude, Outstanding Skills and Winning Habits. BBA (Applied Management) in technical collaboration with Annamalai University provides students the assurance of a UGC & DEC approved Degree.

Pursuing NIS PGPM gives student the benefit of a Dual Qualification, enhancement of Business English skills and backing of 100% Placement assistance through a dedicated website.

 
Course Content
 

Bachelor of Business Administration (BBA)

First Year

  • Part I
    • Business Tamil / Elements of Insurance
  • Part II
    • English Prose and Usage
  • Part III
    • Principles of Management
    • Orientation to Computers
    • Mathematics
    • Business Economics

Second Year

  • Part II
    • Paper 2 English Composition and Business Correspondence
  • Part III
    • Financial Accounting
    • Human Resource Management
    • Marketing
    • Production and Operations Mgt.
    • Small Business Management and Entrepreneurship Development

Third Year

  • Part III
    • Business Ethics and Values
    • E-Commerce
    • Taxation
    • Marketing Research
    • Industrial Relations

Graduate Program in Business Skills (G PBS)

  • Unit 1
    • Business Fundamentals
    • Business Communication
    • Sales Overview
      • Over The Counter Sales Overview
      • Channel Sales Overview
      • Corporate Sales Overview
    • Industry Overview – New Age Businesses
    • Customer care
    • Transitioning to Workplace Act
    • Business English
    • Project
  • Unit 2
    • Marketing
    • Business Decision Making
    • Managing Financial Resources and Decisions
    • Personal Transformation
    • Working with and Leading People
    • Adapting to workplace
    • Industry Specialization – Any one out of Retail / Telecom / BFSI
    • Project
  • Unit 3
    • Organizations and Behavior
    • Marketing Intelligence
    • Advertising and Promotion
    • Marketing Planning
    • Industry Specific Sales Management
    • Project

 
Eligibility
 
  • 10+2
 
Programme Duration
 
  • 3 years
 
Admission Criteria
 
  • Written Entrance Test of 1 hour (logic, reasoning & numeric ability)
  • Group Discussion or Interview (understanding of English)
    Selection will be based on the final recommendation of the screening committee, considering the scores of the all the tests
 

DEC & UGC approved Degree - from Annamalai University.

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